New Zealand

Welcome to the Summer 2014 edition of Be Informed.

Good accountants aren’t just trusted advisors; they create positive change in people’s lives. That’s the premise behind our new ‘Changing Lives’ brand promise.

For many years, the brand promise of William Buck has been Strategic Thinking, Tailored Advice, and Integrated Solutions. Whilst we will absolutely continue to deliver this in all service offerings, we feel that these words only convey what we do – and that addressing why we want to do these things means so much more. We’re more than just advisors; we aspire to create a positive change in the lives of those around us.

In recognition of this we have updated our brand promise to “Changing Lives” as a statement of what we promise each of our clients, our people and our community – it is aspirational, and unequivocal. 

As part of our Changing Lives initiatives we have redesigned our website and our marketing materials to reflect our brand promise. If you have not visited our website recently I encourage you to do so at There you will find clients giving their personal insights of how we have made a difference to them.

As always your feedback is important to me so if there is anything that you would like to share or bring to my attention please don’t hesitate to contact me. 

Until next time,
Andrew Cranstoun
Managing Director

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Be Informed

Be Informed is William Buck's regular newsletter, filled with up to date news and relevant advice for individuals and businesses.

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