Greg Travers, Managing Director
Email Greg Travers
Tel: +61 2 8263 4000
Fax: +61 2 8263 4111

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“Be genuine, be practical, and never settle for second best.

Greg Travers

Managing Director

Greg’s passion is seeing his clients succeed. He enjoys what he does because “I can bring a unique set of skills to the table and really help clients to solve a problem or grab an opportunity.”  Combining specialist tax expertise with accounting and business skills, Greg has a rare ability to cut through complex issues and communicate them clearly. 

For some clients Greg is their “tax guy” whom they can rely on to deal with all aspects of the increasingly complicated tax system.  For others, he plays a broader role, project managing transactions, assisting with overall business activities, or helping to plan for personal financial objectives. Whatever role he plays, Greg’s genuine interest in his clients’ success is the cornerstone of his work philosophy.

Greg’s tax expertise and 20+ years’ experience as a Chartered Accountant enables him to work with clients to deliver practical, commercially focused outcomes , whether it’s a technical tax matter or a broader business issue.

Greg works side by side with clients as they establish, grow and sell their businesses. He helps overseas businesses as they set up and operate in Australia, and assists Australian businesses who are venturing overseas. Greg’s experience with Australian and overseas businesses, combined with his commercial and tax knowledge, make him ideally placed to successfully advise on and project manage the key transactions for his clients.

Recognised as one of Australia’s leading tax advisors, Greg has assisted countless businesses, individuals and families to deal with the often difficult situation of an ATO or State Revenue audit. He also works with clients on a pro-active, planned approach to reduce the future risk of an audit. Greg’s strategic outlook for his clients, which incorporates tailored tax advice, private rulings and other strategies targeted to optimise their tax position, has achieved truly exceptional results.

Ensuring that his clients receive advice relevant to the context of their business and the broader situation, Greg’s expertise has made him a leader in his field; a published author and regular conference presenter.

The Facts:

Core Expertise

  • Tax expert
  • Tax issues effecting medium to large private business and family groups
  • International tax issues – inbound and outbound
  • Effective business and investment structuring and restructuring
  • Business sales and acquisitions including tax due diligence reviews
  • Management of ATO audits and reviews


  • Bachelor of Economics (Accounting and Business Law)
  • Member of Chartered Accountants Australia and New Zealand
  • Chartered Tax Adviser
  • Masters of Business Law


  • Professional Services
  • Wholesale and Distribution
  • Property
  • Technology

Latest Articles

Tax issues to manage when buying a private business
16 December 2021 | Minutes to read: < 1

Tax issues to manage when buying a private business

When the COVID-19 pandemic first struck in early 2020, mergers and acquisitions (M&A) ground to a halt....
Discretionary trusts and tax planning: tips and traps
22 November 2021 | Minutes to read: < 1

Discretionary trusts and tax planning: tips and traps

Discretionary trusts are a unique and flexible structure that are particularly adapted to family arrangements. As well...
Trusts 101
18 November 2021 | Minutes to read: < 1

Trusts 101

Most private businesses and many family groups have an Australian trust somewhere in their legal structure. While...
How to sell your business in the most tax effective way
22 September 2021 | Minutes to read: < 1

How to sell your business in the most tax effective way

Selling your business can be a life changing event. Whether you are a small business owner, or...
Tax in a digitised world
23 August 2021 | Minutes to read: < 1

Tax in a digitised world

Tax is an ancient beast trying to deal with a rapidly changing world. It is struggling to...
Tax planning starts 1 July
19 July 2021 | Minutes to read: < 1

Tax planning starts 1 July

“Year-end tax planning” – you hear it so many times that you’d think the two were synonymous....