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ZEPOS vs Performance rights: what’s the smarter choice for your equity plan?
26 September 2025 | Minutes to read: 2

ZEPOS vs Performance rights: what’s the smarter choice for your equity plan?

By Nicholas Benbow

For founders and CFOs scaling businesses in Australia, navigating the complexities of equity incentives is a critical task. Among the various options, the choice between zero exercise price options (ZEPOs) and performance rights often presents a strategic dilemma. While both mechanisms empower employees with equity at no upfront cost upon meeting specific conditions, their structural and tax implications differ significantly.

Understanding these distinctions is paramount for effective equity plan design, ensuring alignment with your company’s growth trajectory, future fundraising aspirations and the desired tax outcomes for both the business and its employees.

Understanding ZEPOs (zero exercise price options)

ZEPOs are structured as a form of option with a nominal, typically $0, exercise price. This design offers distinct advantages, particularly concerning tax treatment under Australian employee share scheme (ESS) rules.

Key characteristics of ZEPOs:

  • Structure: Legally defined as options with a $0 exercise price.
  • Tax deferral potential: Can qualify for tax deferral, allowing taxation to align with a liquidity event or sale of shares, rather than at the point of vesting.
  • ESS start-up concession: May qualify for the ESS start-up concession, offering more favourable capital gains tax (CGT) treatment.
  • Legal complexity: Generally involve slightly more legal complexity due to their option structure.
  • Strategic fit: Ideal for companies anticipating future liquidity events, such as an IPO or trade sale, or those planning significant capital raises.

Understanding Performance rights

Performance rights grant an employee the right to receive a share once specified vesting conditions are met. They are often perceived as a simpler and more flexible equity incentive.

Key characteristics of Performance rights:

  • Structure: A contractual right to receive a share upon satisfying vesting criteria.
  • Tax deferral potential: Can qualify for tax deferral or the ESS start-up concession, provided they are meticulously structured to incorporate robust vesting criteria and a clear conversion mechanism to ordinary shares, similar to options.
  • Administrative simplicity: Generally more flexible and simpler to administer, making them appealing for streamlined implementation.
  • Employee understanding: Often better understood by employees due to their straightforward nature.
  • Strategic fit: Commonly employed by early-stage or private companies seeking a more straightforward approach to equity compensation.

Which is better for your business?

There is no universal answer to whether ZEPOs or performance rights are superior; the optimal choice depends entirely on your specific business context, strategic objectives and long-term financial planning.

  • For certainty on tax treatment and future fundraising: If your priority is greater certainty regarding tax outcomes and you are strategically preparing for future fundraising rounds or liquidity events, ZEPOs often emerge as the preferred choice. Their structured nature can provide clearer tax timing and align well with exit strategies.
  • For a cleaner, faster rollout: If administrative simplicity, flexibility and rapid implementation are key drivers, performance rights may be more suitable. Their ease of understanding can also facilitate quicker employee adoption.

Making an informed decision

The decision between ZEPOs and performance rights requires careful consideration of legal, tax and administrative implications tailored to your unique circumstances. Engaging with expert advisors can help you navigate these complexities, ensuring your chosen equity plan effectively incentivises talent while optimising for tax efficiency and future growth.

For further insights into equity plan strategies and their implications, contact your local William Buck advisor.

ZEPOS vs Performance rights: what’s the smarter choice for your equity plan?

Nicholas Benbow

Nicholas is a Partner in our Audit and Assurance division. He specialises in accounting for complex business transactions, including acquisitions, divestments and restructures, particularly in situations where a business is primed to realise its growth potential. Nicholas works closely with companies through the IPO process, assisting with Audit and strategic advice.

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