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Why your tech startup needs a virtual CFO
7 July 2025 | Minutes to read: 3

Why your tech startup needs a virtual CFO

By Karly Whitehead and Nick Kenny

For many early-stage tech companies navigating the volatile path from ideation to commercialisation, the focus is largely on product development and market entry. Financial management, while critical, is often a secondary consideration. Most startups don’t yet require or have the budget for a full-time Chief Financial Officer (CFO). This is where a Virtual CFO (VCFO) or fractional CFO becomes an invaluable asset.

A VCFO provides the strategic financial leadership a scaling tech company needs, but on a flexible and cost-effective basis. This allows founders to concentrate on building their product and acquiring customers, secure in the knowledge that their financial foundation is solid. By engaging a VCFO, startups gain access to senior financial expertise that would typically be out of reach, ensuring strategic financial decisions are made from day one.

Budgeting and cashflow forecasting

One of the most pressing questions for any startup founder is when will we need to raise more capital?

A VCFO directly addresses this by establishing robust budgeting and forecasting processes.

By setting a detailed annual budget, the business can manage its spending, effectively track performance against key milestones and achieve greater visibility over its financial position. Even during the pre-revenue stage where there are only outgoings, understanding precisely where funds are being spent is crucial. Investors will demand transparency, financial discipline and accountability and a well-structured budget is the primary tool for demonstrating this.

A detailed budget is the foundation for an accurate cashflow forecast. This forecast is essential for managing burn rate and identifying potential funding gaps well in advance, allowing founders to be proactive rather than reactive in their capital raising efforts. It provides a clear runway and empowers the leadership team to make informed decisions about burn rate and strategic investments.

Financial strategy and planning

Beyond the day-to-day financial management, a VCFO plays a pivotal role in shaping a startup’s overarching financial strategy. This involves setting clear short, medium and long-term objectives, and aligning the company’s financial plan with its ambitious growth targets.

A VCFO’s strategic contributions include:

  • Developing sophisticated financial models to support funding rounds and present a compelling case to potential investors.
  • Clearly communicating financial performance and projections to the board and external stakeholders, ensuring the narrative is consistent and credible.
  • Assisting in strategic resource planning to ensure capital is allocated efficiently across product development, hiring, marketing and operations.

They act as a critical partner during key growth phases from seed funding through to series A and beyond. Their guidance helps the company scale with clarity and confidence, avoiding common financial pitfalls that can derail a promising tech venture.

Compliance and board reporting

While often seen as the less exciting side of financial management, compliance is absolutely essential. Startups that overlook their regulatory obligations risk significant penalties and reputational damage. Further, these matters will be scrutinised during a due diligence process and will often impact the company’s ultimate valuation, A VCFO can help ensure the company stays on top of its commitments to governing bodies and stakeholders.

This includes managing compliance related to:

  • Australian Taxation Office (ATO) obligations such as tax returns, Business Activity Statement (BAS) lodgements and payroll compliance.
  • Australian Securities and Investments Commission (ASIC) requirements.
  • Other relevant regulatory bodies specific to the tech industry.

While a VCFO may not personally handle every lodgement, they generally help oversee the entire process. They ensure compliance is managed correctly, implement systems to track deadlines and connect the company with the right accountants, tax advisors or legal professionals when specialised advice is needed.

Furthermore, a VCFO elevates the quality of financial communication. They prepare professional board-ready financial reports and investor packs that go beyond raw data. These reports provide actionable insights, key performance metrics and a clear narrative that contextualises the numbers. This supports effective governance and strengthens investor relations by maintaining a high standard of transparency and clarity.

A VCFO delivers the financial rigour and strategic foresight your tech company needs to succeed. They provide the framework for sustainable growth, allowing you to focus on innovation.

If your tech company is ready to build a strong financial foundation, talk to a William Buck specialist today.

Why your tech startup needs a virtual CFO

Karly Whitehead

Karly is a Manager in our Business Advisory division with vast experience in providing business advisory services ranging from virtual CFO services, business strategy advice, process review and implementation, implementation of new accounting systems and standard compliance.

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Why your tech startup needs a virtual CFO

Nick Kenny

Nick is a Partner in our Business Advisory division with a wealth of experience on how to use accounting systems to drive business efficiencies. Supporting clients across a range of sectors, he's expertise includes review of legacy systems, providing advice on new technology systems, virtual CFO applications and conversion of accounting and business software to cloud based programs.

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